A gentle cleanser that takes out what you DON'T want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous hair color.
Benefits:
- Free of SLS/SLES Sulfates*
- Gently cleanses color-treated hair
- Fortifies hair for 3X greater resistance to breakage**
- Up to 8 weeks of color vibrancy
*SLS/SLES Sulfates = Sodium Lauryl/Sodium Laureth Sulfate
**When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs/ a non-conditioner shampoo
Benefits:
- Free of SLS/SLES Sulfates*
- Gently cleanses color-treated hair
- Fortifies hair for 3X greater resistance to breakage**
- Up to 8 weeks of color vibrancy
*SLS/SLES Sulfates = Sodium Lauryl/Sodium Laureth Sulfate
**When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs/ a non-conditioner shampoo
Apply to wet hair. Lather, and rinse.
Ingredients: WATER/AQUA/EAU, SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL BETAINE, SODIUM METHYL COCOYL TAURATE, SODIUM LAUROAMPHOACETATE, LAURYL GLUCOSIDE, DISODIUM LAURETH SULFOSUCCINATE, BETAINE, LAURDIMONIUM HYDROXYPROPYL HYDROLYZED KERATIN, ROSA CANINA FRUIT OIL, PHOSPHATIDYLCHOLINE, CAMELLIA SINENSIS SEED OIL, ARGININE HCL, PUNICA GRANATUM EXTRACT, SODIUM LAURYL SULFOACETATE, DIMETHICONE PROPYL PG-BETAINE, GLYCOL DISTEARATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, ISOSTEARAMIDE MIPA, POLYQUATERNIUM-47, CITRIC ACID, POLYQUATERNIUM-7, LAURETH-4, PEG-120 METHYL GLUCOSE DIOLEATE, DIMETHICONE PEG-8 MEADOWFOAMATE, PEG-4 LAURATE, QUATERNIUM-80, METHYL GLUCETH-10, METHOXY PEG/PPG-7/3 AMINOPROPYL DIMETHICONE, PROPYLENE GLYCOL, GLYCERYL LAURATE, TETRASODIUM EDTA, IODOPROPYNYL BUTYLCARBAMATE, PHENOXYETHANOL, BENZOIC ACID, DEHYDROACETIC ACID, METHYLCHLOROMETHYLISOTHIAZOLINONE, SODIUM BENZOATE, SODIUM HYDROXIDE, HYDROXYCITRONELLAL, LINALOOL, FRAGRANCE/PARFUM.