Gently cleanses while neutralizing yellow tones to maintain natural or color treated blonde hair. This violet shampoo leaves blonde hair brighter, and illuminated while counteracting yellow tones and brass. Helps replenish lost proteins and increase hair density, creating fuller, healthier looking hair.

Benefits:

- Gently cleanses while neutralizing yellow tones

- Violet color enhanced shampoo counteracts yellow tones and brass

- Brightens blonde hair

- Replenishes lost proteins

- Increases hair density for fuller, healthier-looking hair

Apply to wet hair, lather & rinse. For best results follow with Violet Brightening Conditioner. Ideal for every 1 to 3 washes.

Ingredients: : WATER (AQUA, EAU), SODIUM LAUROYL METHYL ISETHIONATE, COCAMIDOPROPYL HYDROXYSULTAINE, COCAMIDOPROPYL BETAINE, GLYCERIN, SODIUM LAUROYL SARCOSINATE, HELIANTHUS ANNUUS (SUNFLOWER) SEED EXTRACT, ISOCHRYSIS GALBANA EXTRACT, HYDROLYZED RHODOPHYCEAE EXTRACT, PALMARIA PALMATA EXTRACT, ENTEROMORPHA COMPRESSA EXTRACT, CHONDRUS CRISPUS EXTRACT, GELIDIELLA ACEROSA EXTRACT, MACROCYSTIS PYRIFERA (KELP) EXTRACT, SARGASSUM FILIPENDULA EXTRACT, PELVETIA CANALICULATA EXTRACT, LAMINARIA DIGITATA EXTRACT, UNDARIA PINNATIFIDA EXTRACT, HIMANTHALIA ELONGATA EXTRACT, ASCOPHYLLUM NODOSUM EXTRACT, HYPNEA MUSCIFORMIS EXTRACT, LAMINARIA SACCHARINA EXTRACT, DECYL GLUCOSIDE, ACRYLATES COPOLYMER, POLYQUATERNIUM-67, GLYCOL DISTEARATE, AMINOMETHYL PROPANOL, POLYQUATERNIUM-11, BUTYLENE GLYCOL, PROPOXYTETRAMETHYL PIPERIDINYL DIMETHICONE, CHLORPHENESIN, CITRIC ACID, ET POLYQUATERNIUM-7, TRITICUM VULGARE (WHEAT) PROTEIN, TRIDECETH-12, TETRASODIUM EDTA, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, MAGNESIUM NITRATE, SQUALANE, SODIUM BENZOATE, C11-15 ALKETH-7, CAPRYLYL GLYCOL, 1,2-HEXANEDIOL, ACETIC ACID, ISOPROPYL ALCOHOL, SODIUM ACETATE, PENTYLENE GLYCOL, AMODIMETHICONE, POTASSIUM SORBATE, DISODIUM EDTA, METHYLCHLOROISOTHIAZOLINONE, 4-T-BUTYLCYCLOHEXANOL, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE PHENOXYETHANOL, BENZOIC ACID, SORBIC ACID, FRAGRANCE (PARFUM), BENZYL SALICYLATE, CITRAL, LIMONENE, EXT. VIOLET 2 (CI 60730).