Aluram Purple Shampoo contains Rose Hip & Biotin which replenish nutrients, add shine and strengthen your hair.

Key Features and Benfits:

- Brightens and enhances blondes without drying

- Toning shampoo that can be used after any lightening services, or perfect for use at home to keep brassy tones away

- Rose Hip and Biotin infused to add radiance and strength

Apply a generous amount through wet hair and let sir for 2 - 5 minutes. Rinse and follow with Aluram Conditioner.

Ingredients: Cocos Nucifera (Coconut) Water Sodium C14-16 Olefin Sulfonate Cocamidopropyl Hydroxysultaine Cocamide MIPA Glycerin Disodium Laureth Sulfosuccinate Cocamidopropyl Betaine Biotin Rosa Canina Fruit Oil* Sclerocarya Birrea (Marula) Seed Oil* Persea Gratissima (Avocado) Oil* Adansonia Digitata (Baobab) Fruit Oil* Charcoal Powder Phospholipids Fragrance (Parfum) Phenoxyethanol Citric Acid Polyquaternium-7 Ethylhexylglycerin Guar Hydroxypropyltrimonium Chloride Trisodium Ethylenediamine Disuccinate Polysorbate 20 Ext Violet 2 (CI 60730) Citronellol Coumarin Limonene Linalool